With over a decade of Internet marketing experience, Brian Rotsztein brings a seasoned approach to working with clients. As the head of two web design and Internet marketing companies (RedstoneX.com and Uniseo.com), he helps businesses gain a competitive advantage. He holds two Master’s degrees, has taught university courses, and provides training services for topics such as SEO and social media.

Canada
Sessions 2012
Session en anglais - Introduction
Even though search engine optimization (SEO) has gone mainstream, many developers are still unaware of important modifications that can and should be done to a website to optimize it. This session will provide an overview of some of the key areas that developers should be aware of when working on a website. Topics such as the need for appropriate URLs, page and website redirects, HTML tags, and others will be covered.